How to create successful restaurant?
On current trends in the restaurant business talk at the Forum of restaurateurs in the exhibition "HoReCa Expo Ural".
The event will bring together specialists from different spheres such as law, Internet marketing, SMM, advertising, etc.
On the intricacies of paperwork to rent premises for catering tell lawyer Julia Verbitskaya HoReCa sphere. She will share the experience of what pitfalls you may encounter when choosing a place, how to talk, and that the landlord is required to specify in the contract.
Maintaining customer loyalty is almost impossible to imagine without the e-mail newsletter. How to make it beautiful and efficient gurus tell e-mail marketing Daniel Silant'ev from the agency "Inbox-marketing".
Reputation depends on a lot of institutions with feedback and activity in social networks. On peculiarities in SMM and SEO will tell Saburov Anton, one of the leading speakers on the subject of the city.
Attracted the attention of customers, the media and even cause the envy of its competitors - all of this is possible with the help of non-standard promotion. What is it and how does it translate into HoReCa's own case studies tell the head of the advertising agency "Red Pepper" Daniel Golovanov.
It is believed that the chef and manager - they are different people. The case of one - to prepare and create, the second - to engage staff and finances. Is it possible to make the chief employer on the example tells Shakir Yuldashev, one of the founders of the "rebels Ural cuisine."
To participate in the Forum are invited to the owners of establishments catering, chefs, experts in the promotion of restaurants. Applications are accepted by mail: firstname.lastname@example.org